Online Reputation

Hanna-
The most common way for me to figure out about you is to look at your Facebook profile so I started my ‘creep’ search there. You have a unique spelling of your name so it was pretty easy to narrow you down, but my search was stopped when I figured out that you have a private profile. I was able to see your profile picture, your birthday high school you graduated from, religion, and groups you belong to on Facebook. With the little information accessible on Facebook, I went to your class blog and found out more about you. In summary, this is what I learned about you.

Name: Hanna Hansen
Born: June 14, 1991
Graduated: Mountain Crest High School in Hyrum, Utah. Graduated with Associates degree from USU when Hanna was only 17 claims because of this she is a “nerd”.
Currently Attending: Utah State University majoring in Public Relations and working towards minors in Graphic Design and International Studies
Ways to spend her free time: visit friends, watch movies (comedy is best), sleep, ready, play with Photoshop and Illustrator or learn.
Dream Job: Be a Public Relations specialist for Disney

While my information was limited, I was able to tell that you’re a hardworking student who has drive and organization. I was surprised to see an extra on your blog that is ‘Darth Vader Quotes’. I never expected you to be interested in Star Wars but was impressed and that showed me you have a lot of depth in your personality.

Overall, you didn’t have any embarrassing drunken pictures of you or anything that an employer wouldn’t like. You have a great online reputation Hanna. Keep it up!!!

Final Press Release 3: Cause Promotion

FOR IMMEDIATE RELEASE: February 22, 2010




Cache Valley Area Investors Association

Preston Parker, president and founder

435- 555-2020

parker@cvaia.com

cvaia.com


Helping People Achieve Financial Independence via Networking and Education
Cache Valley Area Investors Association

LOGAN, Utah- The goal of Cache Valley Area Investors Association is to help members realize the importance of financial independence and to educate members on ways to achieve this independence. President and founder of CVAIA, Preston Parker started the organization on the hopes that he could help people live within their means and become financially responsible. "Financial education needs to be a more pressing issue in today's world. I've seen too many people who don't realize the danger of spending until crisis and who suffer the consequences of not understanding passive income," said Parker.
One of the main motives behind Parker's efforts to start CVAIA was that he was growing tired of hearing people complain about their financial struggles. He established a safe environment for people of all ages and backgrounds to come together to discuss financial issues and trade ideas for financial success.
Parker helps individuals save their income and helps them achieve financial stability through educated investment choices. Member meetings take place every other Thursday from 7:00-8:30 at the Cache Valley Chamber of Commerce. From 7-7:30-members network to get to know each other and from 7:30-8:30 an invited guest facilitates a discussion or presentation. Everyone is welcome to attend the meetings and are encouraged to come learn about financial freedom.

For more information
Megan Mitchell
(208)284-8806
meg.mitch@aggiemail.usu.edu
-End-

CVAIA Rough Draft.. emphasis on the rough

NEWS RELEASE

Feb. 17, 2010
FOR IMMEDIATE RELEASE


Contact Information
President and Founder Preston Parker
160 N. Main
Logan, UT 84321

Helping People Achieve Financial Independence via Networking and Education
Cache Valley Area Investors Association

LOGAN, Utah- The goal of Cache Valley Area Investors Association is to help members realize the importance of financial independence and to educate members on ways to achieve this independence. President and founder of CVAIA, Preston Parker started the organization on the hopes that he could help people live within their means and become financially responsible. "Financial education needs to be a more pressing issue in today's world. I've seen too many people who don't realize the danger of spending until crisis and who suffer the consequences of not understanding passive income," said Parker

Final Press Release

FOR IMMEDIATE RELEASE: Feb. 4, 2010
President Preston Parker
Social Media Club of Cache Valley (SMCCV)
851 N. Main St., Logan UT 84321
661-772-7537

A Social Media Club is Organized in Cache Valley
Membership
LOGAN, UTAH- The Social Media Club of Cache Valley was created as a means for residents of Cache Valley to get together and discuss the numerous benefits of social media, share tricks of the trade, and to socialize with others who share a similar passion with social media.
"Many people don't see the countless benefits of social media; it's so much more than newly-posted Facebook pictures, or a Tweet about you're bad hair day. It's a way of connecting with the world," explained Parker.
The Cache Valley Chapter of Social Media Club was started in August 2009 after branching off from the Salt Lake Chapter. There are between 40-60 active members that meet monthly. For more information about The Social Media Club of Cache Valley (SMCCV) visit smccv.com, facebook.com/smccv, and smccv.net.
Megan Mitchell
Director of Social Media
851 N. Main St., Logan UT 84321
661-772-7537
-End-

Press release first outline

President Preston Parker
Social Media Club of Cache Valley (SMCCV)
851 N. Main St., Logan UT 84321
661-772-7537

SOCIAL MEDIA CLUB OF CACHE VALLEY
sub heading

The Social Media Club of Cache Valley was created as a means for residents of Cache Valley to get together and discuss the numerous benefits of social media, share tricks of the trade, and to socialize with others who share a similar passion with social media.
"Many people don't see the countless benefits of social media; it's so much more than newly-posted Facebook pictures, or a Tweet about you're bad hair day. It's a way of connecting with the world," explained Parker.
The Cache Valley Chapter of Social Media Club was started in August 2009 after branching off from the Salt Lake Chapter. There are between 40-60 active members

United Breaks Guitars

There are many company's and organization's that are so massive in size and power, that it is easy for them to belittle and ignore the little people that come in contact with their company. A lot of people have had far from pleasant experiences with large company's, but have felt powerless to do anything to get compensated for the company's mistake because they feel intimidated. There have been certain instances where individuals will stand up against a large company and fight for fairness, Dave Carroll was one of these individuals.
On a United Airlines flight, musician Dave Carroll saw airline employees throw his $3,500 Taylor brand guitar while loading it onto the plane, destroying the very expensive guitar. For valid reasons, Carroll was furious and got in contact with numerous United employees to try and get some sort of compensation for his broken guitar. It took nine months for Carroll to get a definite answer about the compensation he had hoped for. United Airlines refused to compensate or even negotiate with Carroll, so the musician took matters into his own hands. Being completely aware of the power of social media, Carroll wrote and produced a music video that described the nightmare he experienced trying to get United to cooperate and posted it on YouTube.
It didn't take long for the video to go viral and for millions of individuals to be aware of the irresponsible and unprofessional behavior associated with dozens of United employees. The YouTube video is called “United Breaks Guitars” and has been viewed 7,468,928 times. One of the people to see the video is Taylor Guitar owner, Bob Taylor. Taylor personally called Carroll and offered him two guitars of his choice along with help producing another music video about the incident. Due largely to the video, United Airlines stock went down $300 million, and thousands of people voiced their disgust with United via social networking sites. All because United refused to compensate for a broken guitar.
It's almost impossible for anyone to know if a video will go viral or not. Luckily for Carroll, his did and it educated millions of people about the real United Airlines. The beauty of social media is that it is accessible to literally anyone, to post and view videos. Anyone can make a video about a negative experience they had while eating at McDonalds, but there's absolutely no guarantee to get attention like “United Breaks Guitars”. There's no laws against posting a video that inappropriately expresses an individuals feelings on a company and because of this freedom, a video has potential to be a company's worst nightmare.
United Airlines is completely in the wrong, and is getting a properly fitted punishment for their actions. I personally find it amusing that United tried to pay Carroll off to remove the video from the internet, and that after 7 million views, they are now offering to replace the guitar and award Carroll with free flights. After a almost year long battle with United Airlines, I'm sure the last thing Dave Carroll wants is free flights on United Airlines.

Letter To Cousin

My Dearest Cousin,
So you want to know the 411 on public relations? I'm here to enlighten you. In a nutshell, public relations is all the actions taken to enhance a company's reputation. Public relations professionals help to shape and maintain the image of a company, and help keep the company or organization internally organized. PR professionals do things that try to benefit both the public and the organization. With so many things to stay on top of, public relations professionals are required to write several times a day. Some professionals have to write newsletters for the company's employees, while others have to prepare press releases. Communication is a huge part of the job requirement. Professionals have to communicate with the public as well as the employees of the company or organization. Public relations works a lot with the media and often times a PR professional has to be the face of the company. It's a diverse yet specific career, and I think it will be the perfect fit for me!