Letter To Cousin

My Dearest Cousin,
So you want to know the 411 on public relations? I'm here to enlighten you. In a nutshell, public relations is all the actions taken to enhance a company's reputation. Public relations professionals help to shape and maintain the image of a company, and help keep the company or organization internally organized. PR professionals do things that try to benefit both the public and the organization. With so many things to stay on top of, public relations professionals are required to write several times a day. Some professionals have to write newsletters for the company's employees, while others have to prepare press releases. Communication is a huge part of the job requirement. Professionals have to communicate with the public as well as the employees of the company or organization. Public relations works a lot with the media and often times a PR professional has to be the face of the company. It's a diverse yet specific career, and I think it will be the perfect fit for me!